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Own The Cone

Onsior® is a postoperative pain medication committed to helping veterinarians get patients home to recover as quickly as possible. Realizing cone compliance often creates a barrier to a smooth recovery process, we set out to turn the dreaded cone of shame into an uplifting brand experience by encouraging veterinarians and pet owners to look at surgical recovery in a new way.

 

 
 
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CREDITS:
Mike Caguin, CCO / Lee Hanson, CD / Carl Peterson, CW / Daniel Linnihan, AD

RECOGNITION:
The Show: Gold, Best In Show B2B / ADDYS: National Gold / Cannes Lion: Shortlist